Linda went to traffic court to plead her case regarding a speeding ticket she received on

campus. The judge cut her off, silenced her, and gave her the maximum fine. "Yes ma'am,"
Linda answered.

While Linda strongly disagreed with the judge's decision, she was
respectful to her because of the judge's __________ power.
a. coercive
b. information
c. reward
d. referent
e. legitimate


e

Communication & Mass Media

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Hybrid marketing is

a. When marketing strategies of two different products are combined b. Product placement taken one step further and integrated into commercials before, during and after the program as well as the programming itself c. A combination of media are used to deliver advertising messages d. Two agencies come together to develop a marketing strategy for a particular brand or product

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Which lighting instrument has no lens?

a. Fresnel spot b. ellipsoidal spot c. scoop d. follow spot e. HMI Fresnel spot

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Lance is extremely nervous about delivering his speech. What advice can you offer him?

What will be an ideal response?

Communication & Mass Media

What impact does being introduced by someone else have on source credibility?

What will be an ideal response?

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