Companies can legitimately charge a higher price if ________
A) consumers perceive that the company's product offers greater value
B) the demand for products manufactured by a firm is highly elastic
C) the cost of advertising is minimal
D) derived demand remains constant
E) consumers de-emphasize quality
A
You might also like to view...
A $100,000 bond issue sold at 103 has a market price of $100,300
a. True b. False Indicate whether the statement is true or false
Explain the three layers of the product the marketer needs to understand to adequately serve the consumer
What will be an ideal response?
Which of the following recognizes the intellectual property licensing of copyrights by all the signatory nations to the act?
a. The Madrid Convention b. The Export Administration Act of 1985 c. The Berne Convention Implementation Act of 1988 d. The International Emergency Economic Powers Act of 1977
Recently, the number of people who attended music concerts, plays, and other live entertainment increased because they had the ________ to enjoy these activities.
A. gross income B. disposable income C. discretionary income D. bonus income E. profit