Survey research findings enable us to make comparisons between groups
Indicate whether the statement is true or false
T
Communication & Mass Media
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Many people know that gas prices keep increasing but Kirk wants to let his audience know how negotiations with the Middle East have played a part in this increase. His purpose is to __________.
A. introduce an action B. set the agenda C. provide a new perspective D. create a positive feeling
Communication & Mass Media
An introduction to an informative speech should include
a. main points. b. subpoints. c. an attention-getter. d. a summary statement.
Communication & Mass Media
Ethnicity is an example of an audience-specific attribute
True False
Communication & Mass Media
Ads that appear in magazines that take on the appearance of genuine editorial content are
A. advertorials. B. split runs. C. masked ads. D. editorials.
Communication & Mass Media