__________ is the conscious learned act of paying attention and

assigning meaning to an acoustic message.


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Communication & Mass Media

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Name and explain two important concepts that Public Relations can adapt from the advertising and marketing fields to make PR communication more effective?

What will be an ideal response?

Communication & Mass Media

Speeches with the intent to educate, impart knowledge, or demonstrate are called __________ speeches

Fill in the blanks with correct word

Communication & Mass Media

Correlation equals causation.

Answer the following statement true (T) or false (F)

Communication & Mass Media

An effective summary should __________.

A. repeat the main ideas completely B. reiterate the development of the main ideas C. remind the audience of the key points D. signal the end

Communication & Mass Media