Which of the following was found about babies watching television?

A) They knew to maintain focus on key information
B) they didn't know where to look
C) After 15 seconds, they lost interest
D) Television didn't draw their attention


B) they didn't know where to look

Communication & Mass Media

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"North Korean leader Kim Jong Il's claim about what his country will do with

nuclear weapons can best be understood in terms of the character Darth Vader in the Star Wars trilogy. North Korea is the Death Star of the Pacific Rim". This statement reflects the reasoning pattern termed (a) parallel case. (b) analogy. (c) generalization. (d) authority.

Communication & Mass Media

According to the text, which of the following best explains why McLuhan thought

that today’s educational system was in crisis?

a. The information level in today’s classroom is lower than the information level outside the classroom. b. Educational institutions seem determined to become more tribal in their educational philosophy. c. Electronic media moved us to a global village—and it only takes a village to educate a child. d. Education is inherently a “hot” activity, but today’s media environment is “cool.” e. Effective education must be private to some extent, but today’s media age is increasingly public

Communication & Mass Media

Riley, an American, is more likely than Connie, a Canadian, to be divorced

Indicate whether this statement is true or false.

Communication & Mass Media

Which factor reflects the organizational culture in which employees are recognized and rewarded for their achievements, and these elements are valued by the organization?

a. Ceremonies b. Metaphors c. Written rules d. Art decors

Communication & Mass Media