Response rates are often higher for permissions marketing programs because:
A) consumers are receiving marketing material they have given permission for
B) consumers are high-frequency purchasers
C) consumers can reject any offer that is made
D) consumers are contacted only by mail
A
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Mid-Town Products Inc purchased equipment costing $150,000. Annual operating cash inflows are expected to be $26,000 each year for fifteen years. At the end of the equipment's life, the salvage value is expected to be $18,000. If Mid-Town's cost of capital is 14 percent, what is the asset's net present value? (ignore income taxes)
A) $4,245 B) $2,212 C) $18,000 D) $23,592
Discussing an exit strategy in the executive summary is not a good idea under any circumstances.
Answer the following statement true (T) or false (F)
______ refers to a condition that occurs when the solution to a transportation problem has occupied routes (cells) that are less than the (number of origins + the number of destinations – 1).
a. Balanced transportation problem b. Degeneracy c. Dummy demand destinations d. Dummy supply sources
Though it is a style of conflict resolution, ________ can never really resolve a conflict.
A. compromise B. competing C. avoiding D. accommodating E. collaboration