Most companies will compete with ________ rather than ________
A) distant competitors; close competitors
B) close competitors; distant competitors
C) benchmarkers; distant competitors
D) market challengers; market followers
E) market challengers; market nichers
B
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The main difference in the master budget process for manufacturing, retail, and service organizations is found in the kinds of operating budgets prepared by the organization
Indicate whether the statement is true or false
An enhanced level of two-way multimedia communication between firms and consumers has been successful in
A) helping firms to scale down their public relations efforts. B) allowing companies to operate with lower profit margins. C) shifting businesses away from the production concept to the marketing concept. D) facilitating the shift from marketing orientation to interaction orientation. E) boosting advertising revenues for mass media organizations.
VALS FrameworkVALS creates profiles of people based on their primary motivation and resources. In the VALS framework above, B refers to
A. Achievement. B. Self-Expression. C. Ideals. D. Innovators. E. Survivors.
Firms that follow the constant payout ratio dividend policy have:
A. stable dividend payments, even when earnings fluctuate. B. fluctuating dividend payments, even when earnings are stable. C. higher costs of equity when earnings are stable than similar firms that have fluctuating earnings. D. lower costs of retained earnings when earnings are volatile than similar firms that have stable earnings. E. fluctuating dividend payments when earnings fluctuate.