What are some of the characteristics of social media?
What will be an ideal response?
The idea behind traditional mass media is a one-to-many model in which a main source sends out information to a large, homogenized audience. Many individuals serve as the sources of information and the trust is conveyed on an individual basis. Readers “follow” certain Twitter or Instagram accounts to get information from specific individuals.
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In the mid 1990s one broadcast organization agreed to pay $1.7 million in fines for indecency violations that occurred
a. during mid-day soap operas on TV. b. when adult videos were accidentally aired too early in the evening. c. during “The Howard Stern Show.” d. during a series of news broadcasts about sexual problems.
"What information do I need?" and "How can I obtain this information?" are questions you should ask and answer when _______
a. developing a research plan b. selecting a topic c. assessing your personal knowledge d. evaluating your search
Which of the following is a proposition of policy?
A. It is unethical to advertise cigarettes on billboards within two miles of an elementary or junior high school. B. American College should lower fees for undergraduate students. C. The death penalty is immoral. D. Television violence leads to aggressive behavior in children. E. All of these answers are propositions of policy.
Answer the following statement(s) true (T) or false (F)
1. According to the text, there are no decisions where there are high-acceptance, low-quality requirements. 2. According to Schlesinger et al., change can occur only when sufficient dissatisfaction with the status quo is present in key individuals or groups. 3. The only workable tactic for dealing with resistance to change is education. 4. According to Schlesinger et al., in situations involving resistance to change where speed is essential, coercion may be the leader's only alternative.