You are interviewing someone about a new concept in debit cards. The interviewee immediately tells you that he hates debit cards and never uses them. What would be the appropriate next step?
a. Terminate the interview as this person will not give you knowledgeable information.
b. Ask him about the new debit card concept anyway.
c. Explore why he hates debit cards.
d. Ask about a similar product, but not the debit card.
c. Explore why he hates debit cards.
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