How can an organization achieve and maintain a pattern of ethical behavior?

What will be an ideal response?


Answer: Ethical behavior must start with the top management. Although practitioners can monitor and provide counsel on ethical matters, the organization's top managers must lead by example. They should conduct periodic ethics audits and integrate an awareness of values and ethics into the four-step public relations process. Organizations should also use a system for analyzing ethical challenges. The Potter Box is one such system.

Communication & Mass Media

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One tip to assist in delivering an effective speech is to focus on the speech rather than

__________. Fill in the blanks with correct word

Communication & Mass Media

The crisis management team meets in the ________

A) emergency operations center B) media information center C) central command post D) executive suite E) place where the crisis is occurring

Communication & Mass Media

Exposition describes or discusses issues or problems

Indicate whether the statement is true or false

Communication & Mass Media

If I wanted to create a random sample of all university students in the United States, what type of probability sampling would be most reasonable?

a. simple random sampling b. systematic sampling c. stratified sampling d. cluster sampling

Communication & Mass Media