According to the text, recent research on the effects of having a female news anchor who

has clearly visible sexual cues associated with her physical appearance seems to cause
which of the following?



a. less visual attention from men—but greater retention of news information
b. greater visual attention from men—and greater retention of news information
c. less visual attention from men—and poorer retention of news information
d. greater visual attention from men—but poorer retention of news information
e. no difference in visual attention or retention of news information compared with a
female news anchor with no sexual cues


d.

Communication & Mass Media

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The element of agent in Burke’s pentad refers to ______.

a. where something happened b. who performed the act c. what happened d. how the act happened

Communication & Mass Media

According to the text, a small group is comprised of at least __________ people and may have up to __________ members

a. 5; 30 b. 2; 25 c. 8; 13 d. 3; 20

Communication & Mass Media

Answer the following statements true (T) or false (F)

1. Disclaimers can get you in trouble if you use them too often. 2. Listening and hearing are the same thing. 3. Listening is a relatively passive process.

Communication & Mass Media

Which of the following is/are guidelines for encouraging personal growth as a communicator?

A) Make a strong commitment to help improve others. B) Gain knowledge as a basis for personal change. C) Set goals that are based on our ideals. D) Seek out the perspective others have of you. E) All of these choices are guidelines for encouraging personal growth as a communicator.

Communication & Mass Media