The three general types of media schedules are

A. pulsing, beating, and continuous.
B. short, medium, and long-term.
C. morning, afternoon, and evening.
D. pulsing, continuous, and flighting.
E. light, heavy, and alternating.


Answer: D

Business

You might also like to view...

The owner of real property has relatively exclusive rights to the airspace above the land.

Answer the following statement true (T) or false (F)

Business

Which of the following is not a method to prevent or reduce conflict?

a. Clear task b. Separation c. Find a common enemy d. Decreasing resources

Business

In the description of the purchasing process, the product should be described only by brand or specification

Indicate whether the statement is true or false.

Business

To raise $120 million to expand operations, Primo Inc. makes a stock offering directly to sixty accredited investors and twenty sophisticated, but unaccredited investors. The firm plans to notify the SEC of sales. Under the Securities Act of 1933, this issue may qualify as an exempt transaction

A. as is. B. if all of the investors are also given material information about the firm. C. if the offering is also made to the general public. D. under no circumstances.

Business