Today's public relations practitioner must understand

A) The QR codes behind social media sites.
B) how to manage competition and conflict.
C) how to achieve clear and consistent communication.
D) the importance of media opposition.
E) Both B and C.


Answer: E

Communication & Mass Media

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Every person is also a member of

A. same discourse communities. B. multiple discourse communities. C. many other factors. D. occupational groups. E. specific cultural heritages.

Communication & Mass Media

If you were giving an informative speech to a general audience on 3-D printing technology, the most important factor to consider when analyzing your audience would probably be the

A. size of the audience. B. physical setting for the speech. C. knowledge of the audience about the topic. D. group membership of the audience. E. gender of the audience.

Communication & Mass Media

Analyze the claim below. Determine the type of claim, the form of reasoning involved, and what would be needed to prove the claim. "A fetus is a human being from the moment of conception."

What will be an ideal response?

Communication & Mass Media

Erin presents a speech in which she defines "theory" and describes several goals of theoretical research. Erin's presentation would be classified as a(n) ________

What will be an ideal response?

Communication & Mass Media