PR can have a strong impact on public awareness at a much higher cost than advertising can
Indicate whether the statement is true or false
FALSE
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Regardless of what target marketing strategy firms use, they must keep in mind the growing ethical concerns around targeting some market segments, in particular children, non-native language speakers, and the elderly.
Answer the following statement true (T) or false (F)
Proctor & Gamble wants to reach all users of the firm's products, both industrial buyers and consumers. The firm would most likely use ________ advertising because it has the greatest reach.
A. corporate B. relationship C. national D. trade E. retail
Employee representation plans that included both managers and employee representatives but were established and run by the company were called _______________________ unions.
Fill in the blank(s) with the appropriate word(s).
X2 issued callable bonds on January 1, 2021. The bonds pay interest annually on December 31 each year. X2's accountant has projected the following amortization schedule from issuance until maturity:DateCash PaidInterest ExpenseDecrease in Carrying ValueCarrying Value01/01/2021 $104,212 12/31/2021$7,000 $6,253 $747 103,465 12/31/2022 7,000 6,208 792 102,673 12/31/2023 7,000 6,160 840 101,833 12/31/2024 7,000 6,110 890 100,943 12/31/2025 7,000 6,057 943 100,000 What is the annual market interest rate on the bonds?
A. 7%. B. 3%. C. 3.5%. D. 6%.