How does a press conference differ from a traditional interview?

What will be an ideal response?


Answers will vary.

Communication & Mass Media

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Even though members know how to behave within their culture, laws do not enforce this behavior.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Our cultural values affect what evidence we accept or reject

Indicate whether the statement is true or false

Communication & Mass Media

According to the text, you hear more than _________ words each year

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Which of the following is NOT true of a smart PR communicator?

A) the person creates and practices crisis scenarios B) the person works with senior management to formulate strategies C) the person develops a network of media professionals D) the person anticipates when a problem might become a crisis E) the person joins a crisis communication team once appointed by a superior

Communication & Mass Media