List and briefly discuss four strategies for reaching diverselisteners in your audience
What will be an ideal response?
1. Focus on a target audience. A target audience is a specific segment of your audience that you most want to address or influence. The challenge is consciously focusing on a target audience is not to lose or alienate the rest of your listeners.
2. Consciously use a variety of methods to adapt to listeners.On the basis of your efforts to gather information about your audience, you should know the various constituencies that will likely be present for your talk.
3. Identify common values. Cultural anthropologist Donald Brown has compiled a list of "surface" universals of beliefs, emotions or behavior. According to Brown, people in all cultures have beliefs about death, have childhood fear of strangers, have a division of labor by sex, experience certain emotions, use facial expressions to express emotions, have rules for etiquette, value some degree of collaboration or cooperation, and experience conflict and seek to manage or mediate it.
4. Consider using powerful visual images to present your key points.Pictures and other images can communicate universal messages—especially emotional ones. Although there is no universal language, most listeners, regardless of culture and language, can comprehend visible expressions of pain, joy, sorrow, and happiness.
You might also like to view...
One characteristic of framing in communication is that ______.
a. every part of the message must be explicitly stated b. frames pull attention toward certain things and away from others c. every part of the message can be ignored d. not every part of the message can be ignored
According to Forsyth (1999), a group is identified in terms of structure, group cohesion, interaction, , and
Fill in the blank(s) with the appropriate word(s).
Which of the following techniques is not recommended as a means of establishing credibility with an audience?
A. detailing one's experience with the subject matter B. dressing professionally C. using highly familiar phrases such as "work smarter, not harder" D. speaking about a subject with which one is familiar
If you are going to conduct an interview, which of the following is true?
A. You should plan the interview with your goals and the goals of the interviewee in mind. B. You should not think too much about how you'll do the interview because planning kills spontaneity. C. You should ask loaded questions so the interviewee will have to give you the answers that will prove your point. D. All of the above. E. None of the above.