The first step Kevin Salazar should take in preparing for the presentation is to:
A) revisit the discount schedule for educational purchasers
B) review his notes from the previous presentation he made to the buyer
C) renew his personal commitment to pursuing the sale
D) research the competition on the Internet
E) revise the standard PowerPoint presentation
B
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Donna is planning her first Pampered Chef party during which she will try to sell the company's cooking utensils and gadgets. Donna is new to sales and feels nervous about the sales presentation. Which of the following methods would be best for Donna?
A. Memorized B. Formula C. Problem-solution D. Customized E. Need-satisfaction
A manufacturer of toilet tissue sent its brand mascot to help refurbish restrooms at fairgrounds across the country
As part of this project, each restroom was to provide fairgoers with a clean oasis featuring aromatherapy, soothing music, constant maintenance, and premium toilet tissue. Newspaper articles about the company's role in making restrooms inviting are an example of ________. A) corporate advertising B) a sales promotion C) media planning D) publicity E) sponsorship
Which of the following is a cost-based approach to pricing?
A) value-based pricing B) high-low pricing C) target return pricing D) good value pricing E) EDLP
Which of the following statements is most correct about the legality of drug testing?
a. drug testing will usually be upheld, provided that the employer had reasonable grounds for suspecting that the individual employee was under the influence of drugs b. drug testing will usually not be upheld if it is legally challenged c. drug testing will be upheld for private sector employees, but not for public employees d. drug testing will usually be upheld, but random testing procedures are the most susceptible to challenge