Calculate answers for the following scenarios if retailer markups are based on their selling price:
a)A retailer sells a set of measuring cups for $2.50 after adding $.50 to the original cost. What is the markup percentage?  b)The cost of a food blender for the retailer is $40 and the retailer applies a markup of $60. What is the retail markup percentage?  c)A retailer marks up all products by 20 percent. If a set of glasses costs the retailer $10, what will the final selling price be?  d)A retailer marks up all products by 75 percent. If the selling price of a set of plastic bowls is $4, what was the cost to the retailer?

What will be an ideal response?


The dollar markup is calculated as selling price minus cost, and percentage markup can be calculated by dividing dollar markup by selling price.

a)Dollar markup selling price = percent markup
 $0.50 $2.50 = 20%
  
b)Selling price = (dollar markup + cost)
 Dollar markup selling price = percent markup
 $60 ($60 + $40) = 60%
  
c)Dollar markup = (selling price - cost)
 (Selling price - cost) selling price = percent markup
 (S - $10) S = .20
 (S - $10) = .20S
 $10 = .80S
 Selling price = $12.50
  
d)(Selling price - cost) selling price = percent markup
 ($4 - C) $4 = .75
 ($4 - C) = (.75 $4)
 C = $4 - $3 = $1

Business

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M. K. Berry is the managing director of CE Ltd. a small, family-owned company which manufactures cutlery. His company belongs to a trade association which publishes a monthly magazine. The latest issue of the magazine contains a very brief article based on the analysis of the accounting statements published by the 40 companies which manufacture this type of product. The article contains the following table: Average for all companies in the industryReturn on equity 33%Return on total assets 29%Gross margin percentage 30%Current ratio 1.9:1 Average sale period 37daysAverage collection period 41days?CE Ltd's latest financial statements are as follows:CE Ltd.Income Statementfor the year ended 31 October(in thousands)Sales$900 Cost of goods sold 720 Gross margin 180 Selling and

administrative expenses 55 Interest 15 Net income$110 The country in which the company operates has no corporate income tax. No dividends were paid during the year. All sales are on account.CE Ltd.Balance Sheetsas of 31 October(in thousands) This YearLast YearCurrent assets:      Cash$5 $20 Accounts receivable, net 120  110 Inventories 96  80 Noncurrent assets 500  460 Total assets$721 $670        Current liabilities:      Accounts payable$147 $206 Noncurrent liabilities:      Bonds payable 150  150 Common stock 100  100 Retained earnings 324  214 Total liabilities and stockholders' equity$721 $670 Required:a. Calculate each of the ratios listed in the magazine article for this year for CE, and comment briefly on CE Ltd's performance in comparison to the industrial averages.b. Explain why it could be misleading to compare CE Ltd's ratios with those taken from the article. What will be an ideal response?

Business