Which is the best channel for conveying large amounts of information? Discuss how permanent records of work activities can be kept using different communication channels

Answer 1

The best channel for conveying large amounts of information is generally a written one. One reason is that most of us are generally poor listeners. Studies indicate that we retain only 10% or so of what we hear. Therefore, if you want people to have the opportunity to process and remember the information you have to deliver, particularly if the message is long or complex, then it is generally best delivered using a written channel rather than an oral one.
Businesspeople are often involved in situations where they must keep records of what occurred during various work activities throughout the day or week. These situations include the need to record what occurred at a department meeting, an employee's work history, the findings of an audit of a client's financial records, and an employee's travel expenses. Most legal documents, including contracts, use the written channel of communication for this reason: the need to maintain a record. Email messages and other electronic forums such as websites, social networking sites, and blogs, if stored and backed up properly, can also serve as a record.