Most people can agree on the denotative meaning of a word
Indicate whether the statement is true or false
True
Communication & Mass Media
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Which element of a print ad allows the writer to introduce new material that may draw the reader into an ad?
a) Subhead b) Headline c) Illustration d) Body copy
Communication & Mass Media
Sometimes a relevant humorous comment is appropriate to put your audience at ease
Indicate whether the statement is true or false
Communication & Mass Media
Your textbook summarizes over 1,000 different pieces of primary research. Therefore, is it considered
a. peer-reviewed research. b. secondary research. c. popular research. d. academic research.
Communication & Mass Media
Parenthetical notes within an outline are used to indicate __________.
A. footnotes B. a bibliography C. keywords D. transitions
Communication & Mass Media