George, a journalist at a leading daily newspaper, wants to write an article that will appear in the front page of the newspaper. He knows the headline and the first paragraph will play a crucial role in catching the reader's eye
What is the first paragraph called?
a. Lead
b. Text body
c. Boilerplate
d. Objective
A
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Billy's Mom asks him if he broke the vase in pieces at his feet. He twists his hands and looks at the floor, saying "I didn't do it." His mother suspects otherwise, based on which relationship between his verbal and nonverbal communication?
A. complementing relationship B. haptics C. olfactics D. conflicting relationship
The lowest unit charge rule applies to:
a) issue advertising; b) product advertising; c) ads for ballot propositions; d) ads by political candidates during campaign periods; e) all of these.
Army combat teams, fire-fighting teams, police units, and medical emergency teams are likely to __________
A. engage in the classic four phase problem-solving process B. require consensus decision-making C. make heavy use of technology and computer-mediated communication D. have a high level of interdependence E. have a high level of member satisfaction
When a speaker acknowledges the importance of the activity being recognized, it is called a(n)
a. welcome speech. b. toast. c. acceptance speech. d. response speech.