From a leadership perspective on the issue of organizational culture, it is most useful to focus on ______ because these can be shaped and managed directly.
a. competitive advantage
b. norms and values
c. artifacts such as symbols and language
d. competitive disadvantage
b. norms and values
You might also like to view...
Owners' equity is the residual interest that remains after deducting liabilities from stockholders' equity
a. True b. False Indicate whether the statement is true or false
To profitably employ a best-cost provider strategy, a company must have the resources and capabilities to
A. do a better job than rivals of adopting the best operating practices. B. have the best cost (as compared to rivals) for each activity in the industry's value chain. C. sell a product with the best cost at the best price. D. provide buyers with the best attributes at the best cost. E. incorporate attractive or upscale attributes into its product offering at a lower cost than rivals.
On-line transaction processing programs
a. are bolt-on programs used with commercially available ERPs. b. are available in two models–two-tier and three-tier. c. handle large numbers of relatively simple transactions. d. allow users to analyze complex data relationships.
Marketers have to project the specific demand for their product at various price points knowing that the price of a product affects consumers' purchasing behavior. This is the idea behind the concept of price ________.
Fill in the blank(s) with the appropriate word(s).