Why is it important for the public relations field to attract a diverse workforce?

A) Government agencies now require it.
B) It sets uniform hiring standards.
C) Globalization has created a strong need for it.
D) It is imperative in order to reach out to diverse audiences.
E) Both C and D.


Answer: E

Communication & Mass Media

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Your textbook reports that rather than valuing equity, people in Asia and Eastern Europe believe that ______.

A. resources should be distributed equally among people, regardless of their contributions B. resources should be distributed based on the contributions people make C. over- and under-benefitted individuals should have the same amount of decision-making power when it comes to distributing resources D. resources should be distributed based on social class rather than the number of contributions people make

Communication & Mass Media

In the 1960s, marketing professionals worked hard to idealize two-income families. More discretionary income would stimulate the consumption of goods and services

Indicate whether the statement is true or false

Communication & Mass Media

In a follow up report, Samuel wrote,

"The proposal was unbelievably excellent and immensely entertaining. His amazing talents are a perfect asset to our already extremely talented team." Which suggestion for writing in a concise manner did Samuel violate? A. Avoid redundancy B. Do not overuse intensifiers C. Avoid telegraphic style D. Use subordination

Communication & Mass Media

The process of setting the maximum gain output to a preset level is called:

a. compression b. expansion c. metering d. normalization

Communication & Mass Media