Which of the following is a common reason for new product failure?
A) incorrect estimation of the market size
B) low product development costs
C) ineffective social marketing campaigns
D) low selling prices of products
E) patent ownership exclusively held by the company
A
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If collection of accounts receivable is assured, then accounts receivable are considered to be cash equivalents
a. True b. False Indicate whether the statement is true or false
Morphological analysis starts by forming a new dimension and then thinks about the possible problems of the dimension
Indicate whether the statement is true or false
A radical change that involves proactive, discontinuous actions on the part of leaders and their firms is fundamentally ______.
a. transactional b. charismatic c. transformative d. successful