According to a survey, 82 percent of respondents believe that good corporate citizenship

A) is worthless.
B) makes companies less competitive.
C) contributes to meeting financial objectives.
D) is not possible in today's business environment.
E) is only possible with nonprofits.


Answer: C

Communication & Mass Media

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Answer the following statements true (T) or false (F)

1. Articulation involves the use of our tongue, lips, teeth, palate, and jaw to shape the sounds we make into words. 2. Speakers use filled pauses more when they are self-conscious than when they are not. 3. Research indicates that speakers who are searching for a word that is on the “tip-of-their-tongue” are more likely to come up with the word when they gesture with both hands than when they gesture with only one hand. 4. The results of one study reported in the text suggest that iconic gestures reveal the thoughts of a speaker that are not expressed in a speaker’s words. 5. One study reported in the text suggests that the more our speech contains concrete words, the more we use iconic gestures.

Communication & Mass Media

Raj Travels Pvt. Ltd., a leading travel agency in India, specializes in travel and leisure trips to Europe

The agency plans a person's entire trip including airfare, accommodation, food, entertainment, and professional guides for a reasonable fare. Which term best describes the agency's approach? a) Packaging b) Branding c) Appealing d) Familiarizing

Communication & Mass Media

Sociologist Erving Goffman suggests that when you interact with others, you attempt to show your real self so they will think favorably of you

Indicate whether the statement is true or false.

Communication & Mass Media

An event is being thrown in Logan's honor. During the event, several speakers will get up on stages and tell funny stories about Logan and poke fun at him. They may even insult or embarrass him, but only in good fun. Which type of speech will these speakers be giving?

A. eulogies B. roasts C. farewell speeches D. dedication speeches

Communication & Mass Media