The aim of ________ is to make ads and brand content so engaging or useful that people want to watch them
A) branded entertainment
B) advertainment
C) social advertising
D) subliminal advertising
E) infotainment advertising
B
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The best model for choosing the best of several competing projects is
A) net present value. B) internal rate of return. C) payback period. D) accounting rate of return. E) none of these.
The U.S. Department of Justice's guidelines on its foreign antitrust enforcement policy announced a jurisdictional standard that requires business practices to have a "________ and ________ effect on the foreign commerce of the United States."
A) fundamental; quantifiable B) fundamental; foreseeable C) substantial; foreseeable D) substantial; quantifiable
You work for the CEO of a new company that plans to manufacture and sell a new product, a watch that has an embedded TV set and a magnifying glass crystal. The issue now is how to finance the company, with only equity or with a mix of debt and equity. Expected operating income is $510,000. Other data for the firm are shown below. How much higher or lower will the firm's expected ROE be if it uses some debt rather than all equity, i.e., what is ROEL - ROEU? Do not round your intermediate calculations. 0% Debt, U 60% Debt, LOper. income (EBIT)$510,000 $510,000 Required investment$2,500,000 $2,500,000 % Debt0.0% 60.0% $ of Debt$0.00 $1,500,000 $ of Common equity$2,500,000 $1,000,000 Interest rateNA 10.00% Tax rate35% 35% ?
A. 10.65% B. 10.14% C. 8.11% D. 12.68% E. 7.10%
Which of the following is not typically considered to be a tool of Six Sigma?
a. Process map b. Pareto Chart c. Check sheet d. Gantt chart