What are some typical programming strategies used by network programmers??
What will be an ideal response?
ANSWER:
Program executives build ratings by maintaining a consistent flow of viewers from one program to the next, and the tactics they use fill a colorful vocabulary—hammocking, stripping, tent-poling, and so on. They may schedule programs in blocks of the same genre that appeal to the same audience segment. They will lead off a time block or lead into a promising new show with a proven show hoping that the weaker show that? follows will inherit the audience.
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