The most common way that persuasive messages effects have been studied is through:

a. a multi-message experimental design
b. a single-message experimental design
c. a repeated message experimental design
d. a cross product experimental design


b. a single-message experimental design

Communication & Mass Media

You might also like to view...

__________ are numerical facts or data that are summarized, organized, and tabulated to present significant information about a given population.

a. Analogies b. Statistics c. Sources d. Examples

Communication & Mass Media

Discuss a plan for using technology resources to locate supporting material for your presentation. As part of your discussion, identify specific steps or stages, and also explain what types of resources you would use. 

What will be an ideal response?

Communication & Mass Media

A(n) ____________________ speech helps an audience celebrate, reflect, remember, or commemorate something significant to the group members.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

The most visible book industry product is the __________

Fill in the blank with correct word

Communication & Mass Media