In activity-based costing, final cost allocations assign costs to
a. departments.
b. processes.
c. products.
d. activities.
C
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Name the elements of a creative brief
What will be an ideal response?
Meg hired a great candidate from UCLA who has a big career ahead, and every year since Meg insists on going on a recruiting visit to that campus. Meg is convinced that hiring from UCLA in the future will produce the same level of success. This is an example of a(n)
A. heuristic bias. B. professional effect. C. anchoring effect. D. availability bias. E. representativeness bias.
West Company declared a $0.50 per share cash dividend. The company has 190,000 shares issued, and 10,000 shares in treasury stock. The journal entry to record the payment of the dividend is:
A. Debit Retained Earnings $95,000; credit Common Dividends Payable $95,000. B. Debit Retained Earnings $90,000; credit Common Dividends Payable $90,000. C. Debit Common Dividends Payable $95,000; credit Cash $95,000. D. Debit Retained Earnings $5,000; credit Common Dividends Payable $5,000. E. Debit Common Dividends Payable $90,000; credit Cash $90,000.
Which of the following is NOT part of the marketing mix?
A. product B. policy C. price D. place E. promotion