Buzz, or word-of-mouth, marketing can be generated in the following ways, except:
A) consumers who truly like a brand and tell others
B) consumers who like a brand and are sponsored by a company to tell others
C) companies developing user-generated ads or blogs
D) company or agency employees posing as customers of the company, telling others about the brand
C
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What were the advantages of implementing WIP?
What will be an ideal response?
Which of the following relates to an income statement?
a. A company wants to have more revenues than expenses. b. A company wants to have more assets than liabilities. c. A company needs to maximize its cash inflows and minimize its cash outflows. d. A company creates a plan that details their monthly and annual financial targets.
Performance reviews should include three steps:
A. preparation, implementation, and follow-up. B. individual report, group report, and organizational report. C. job design, wage administration, and evaluation. D. content, process, and application. E. thinking, doing, and discussion.
To supplement their income in their senior years, Harold purchased a fixed immediate annuity at age 65, naming his spouse, Lucy, as the joint annuitant under a joint and 50% survivor annuity payout option that pays the couple $1,000 per month. If Harold were to die today, which of the following statements would be CORRECT?
A) Lucy would continue receiving monthly benefits of $1,000, but only for her remaining life expectancy, at which time payments would cease if she were still alive. B) Lucy would continue receiving monthly benefits of $500, but only for her remaining life expectancy, at which time payments would cease if she were still alive. C) Lucy would continue receiving monthly benefits of $500 for the remainder of her life. D) Lucy would continue receiving monthly benefits of $1,000 for the remainder of her life.