During the product life cycle, when do sales begin to slow down even though profit levels are high?
A) Decline
B) Maturity
C) Introduction
D) Growth
E) Promotion
Answer: B
Explanation: B) Sales start to slow in the maturity stage. Although the product earns its highest profit level early in this stage, increased competition eventually forces price cutting and lower profits.
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____________________ are often referred to as measures of central tendency.
Fill in the blank(s) with the appropriate word(s).
From a population with a variance of 484, a sample of 256 items is selected. At 95% confidence, the margin of error is
A. 16. B. 1.375. C. 2.695. D. 22.
Kendra works as an independent representative for a jewelry company. She holds "parties" in peoples' homes where she can display and talk about the jewelry she sells. What form of retailing does this represent?
A. shop-at-home retailing B. opportunistic buying C. a retailing cooperative D. convenience retailing E. direct selling
___________ provides specific discussion groups the opportunity to share ideas through the use of the Internet
a. Virtual Reality b. Data Conferencing c. Virtual Conferencing d. Video Conferencing