According to the Impact / Money box, “Digital Cracks 50 Percent of Ad Revenue at Wired Magazine,” roughly 90 percent of Wired’s digital ad revenue is coming from the traditional Web site
a. True
b. False
ANSWER: True
Communication & Mass Media
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_____ are the beliefs, values, and moral principles by which people determine what is right or wrong
Fill in the blanks with correct word
Communication & Mass Media
Avoiding eye contact is a very effective technique for reducing
presentation anxiety. Indicate whether the statement is true or false
Communication & Mass Media
____________________ needs, according to Maslow, are the basic body needs of food, sleep, sex, and survival
Fill in the blank with correct word
Communication & Mass Media
During the ________ era of mass communication theory, the media were believed to be corrupting influences that undermined the social order, and "average" people were considered defenseless against their influence.
A. limited effects theory B. hypodermic needle theory C. cultural theory D. mass society theory
Communication & Mass Media