Which of the following is the most likely objective of a large organization with a mission
emphasizing growth in new markets?
A) increasing its market share within its current market, with the intent on dominating a
particular niche
B) improving its responsiveness to dynamic market conditions by shortening its product
development cycle time
C) increasing its brand reputation, or improving its customer service for high-end customers
D) increasing its market share by expanding geographically
D
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Liquidity refers to the speed with which the assets can be converted to cash
a. True b. False Indicate whether the statement is true or false
Expenses originate from
a. using an asset or recognizing liabilities. b. incurring liabilities or providing services to customers. c. collecting cash from customers. d. paying off liabilities.
A(n) ________ is another name for identifying shifts in market segments that are causing gaps to develop, then rushing in to fill the gaps and developing them into strong segments
A) frontal attack strategy B) flanking strategy C) encircling strategy D) counteroffensive strategy E) bypass strategy
When responding to a questions by restating the question, then providing your main point and details, what process is the speaker using?
A) Three-part answers B) Primacy C) Recency D) Persuasion E) Complexity