What did insurance provider Humana implement in Mississippi to position itself ahead of its competitors while the federal government was preparing to launch the Affordable Care Act (ACA)?
a. Humana Early Bird campaign, offering a 10% discount for citizens who enrolled in the first month
b. Get to Know Humana campaign, featuring testimonials from local citizens on social media
c. Humana Is the One for YOU Campaign, promoting the company’s insurance plans as better than the competition
d. Campaign for a Healthy Mississippi, promoting awareness of the ACA and helping people enroll
d. Campaign for a Healthy Mississippi, promoting awareness of the ACA and helping people enroll
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In Intolerance, Griffith used which of the following
a. near-subliminal, stream-of-consciousness flow. b. cross cutting, including shots lasting 8 frames. c. a sort of "crane" shot. d. all of the above
One of the most common forms of public relations research is the use of focus groups
Indicate whether this statement is true or false.
The ________ usually consist of three to five members and a moderator, each covering one
specific aspect of the topic. A) public discussion B) symposium C) private discussion D) panel discussion
Which of the following is NOT true of communication's relationship to culture and social communities?
A) Communication expresses and sustains culture. B) Cultures consist of material and nonmaterial components. C) Cultures are shaped by historical and geographic forces. D) Cultures are stable and resistant to change. E) All of these answers are correct.