Which of the following actions implies that a manager is working on a business plan rather than
a marketing plan?
A) identifying potential new competitors
B) mapping out strategies to achieve a productive end
C) implementing ad hoc plans to take advantage of market opportunities
D) including details on the operational activities of the firm
D
You might also like to view...
___________are the crucial link between economic transactions entered into by an entity and the accounting for these events
Fill in the blank(s) with correct word
GAAP allows the use of either the direct or indirect method but prefers the direct method. Companies who use the indirect method must also include a separate schedule reconciling net income to net cash flow provided by operating activities
Indicate whether the statement is true or false
Because there are many firms with similar products in purely competitive markets,
A. advertising is heavily used. B. firms find it easy to build strong, distinct brands. C. consumers develop personal preferences. D. price is determined by the laws of supply and demand. E. the many competitors will focus on variable cost pricing.
Lateral communication typically involves persuading others who report to us
Indicate whether the statement is true or false