Which of the following is NOT an example of a proverb of sales wisdom?

A. Customer choice between suppliers has never been greater.
B. You do business with the one you trust and you trust the one you know.
C. Like a ripple in water, satisfied customers will tell others about their positive experiences.
D. It is always easier to sell to a satisfied customer than an unsatisfied one.
E. The cost of acquiring a new customer is lower than keeping a present customer.


Answer: E

Business

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