Which of the following are the two basic categories of primary research?

A. Consumer marketing research and business marketing research
B. Qualitative research and quantitative research
C. Observation research and survey research
D. People marketing research and idea marketing research


Answer: C

Business

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Campbells is a newly established company that specializes in preparing healthy but tasty food for children under the age of 5. It is incurring huge production costs, nonexistent profits, and slow sales growth

The company is in the ________ phase of its life cycle. A) stagnancy B) introduction C) maturity D) decline E) growth

Business

Use question marks to indicate ________________

a. implied questions b. potential questions c. direct questions d. commands

Business

The process by which commercial banks transform funds provided by savers into funds used by borrowers is called _____.

A. investment banking B. shelf registration C. diversification D. underwriting E. financial intermediation

Business

The Third Restatement specifies that an agency is automatically terminated when the principal goes bankrupt

a. True b. False Indicate whether the statement is true or false

Business