Which of the following is true about surveys?
a. They are the most efficient way to identify learner needs.
b. Surveys are only used electronically via email or the Internet.
c. Surveys can be tailor-made to suit your specific purpose.
d. All of the above are true regarding the use of surveys
e. Only a and c are true regarding surveys.
e
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The powerful effects theory likened the media to a hypodermic needle
Indicate whether this statement is true or false.
"Pace your information flow" means to spread the details out in your speech, rather than presenting a large number of significant details all at once
Indicate whether the statement is true or false
MP and ST Pvt. Ltd. decided to donate its entire profits from the previous financial year to the cancer research program of a major hospital. What is this type of behavior called?
a) Corporate philanthropy b) Media relations c) Customer relations d) Environmental relations
The mass society theory idea that media are a dangerous drug, or a killing force that directly and immediately penetrates a person's system, is summed up in the
A. limited effects theory. B. mass society theory. C. cultural theory. D. hypodermic needle theory.