Katie was careful to use "he and she" and also "him and her" in her speech where
appropriate. Katie was trying to avoid the __________ display of gender bias.
a. generic
b. generic we
c. generic she
d. generic he
e. none of the above
d
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Choosing a format is a marketing decision radio stations make to help them deliver an audience with clearly defined characteristics to their advertisers
Indicate whether this statement is true or false.
The general theory of refutation is to
a. aim it at the lowest conceptual level possible. b. aim it at the highest conceptual level possible. c. advance every possible argument. d. never advance more than two arguments.
Baby Boomers were born between 1965 and 1980
Indicate whether the statement is true or false
What does the primary evaluative task for a campaign require?
a. reviewing the planned and unplanned steps taken during the campaign b. documenting strategic and tactical steps undertaken throughout the campaign c. understanding campaign results using quantitative and qualitative outcome data d. reporting campaign outcomes to organizational leaders