Discuss the evolution of blogging, its impact on public relations today, and potential impact in the future
What will be an ideal response?
Blogs are an online diary that, in effect, provide a chronological log of thought published on a Web page. Known also as either a Web log or Weblog, it was initially used by so-called "fringe media." More recently, it has been embraced by professional communicators, including members of the mainstream print and electronic media. They both encourage and enhance communication among various publics on a variety of subjects. Because the public has largely begun to turn away from corporations and their "ad speak," blogs have become a source for opinion and information on products and services. The blog phenomenon is an important bellwether for the field of public relations, reflecting its potential as a new so-called "third-party endorser" of products and services. Like so much of the social media, their potential value to public relations must be scrutinized, and practitioners should proceed with caution.
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One type of ultimatum is the exploding offer. Briefly explain an exploding offer.
What will be an ideal response?
The inner state of disequilibrium results from
A. Emotions. B. Values. C. Needs. D. Personality type.
A high times-interest-earned ratio indicates difficulty in paying interest expense
Indicate whether the statement is true or false
Consumers have a right to A)exclude as obsolete information about a bankruptcy discharge seven years previously
B)know the name of anyone to whom credit information has been supplied by a consumer reporting agency within the last three years. C)have their own version of a disputed credit situation included in their credit file. D)have investigative reports become obsolete after 1 year.