The ability to inspire, motivate, create a vision, bring about change, and see that change through to completion, is typical of what type of leader?
a. Charismatic
b. Transformational
c. Transactional
d. Both A and B
b. Transformational
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Which promotional technique is best suited to a situation in which a company wants consumers to actually try its product or service at no cost?
A) sampling B) sweepstakes C) couponing D) free-standing inserts E) personal selling
A credit memorandum means that an amount was added to the bank balance; a debit memorandum means that an amount was deducted
Indicate whether the statement is true or false
The mean number of pages per day written by an author is 27. What is the probability this author writes 33 pages on a particular day? Assume a Poisson distribution for this scenario.
A. 0.0372. B. 0.9628. C. 0.4277. D. 0.9572.
Names and addresses in a Contacts folder can be used as a data file in a Word mail merge
Indicate whether the statement is true or false