In asking the participants to take the interview seriously, as if it were really a job interview, the researchers were trying to establish:

a. external validity
b. manipulation checks
c. measurement reliability
d. internal validity
e. none of the above


Answer a

Communication & Mass Media

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This examines the ways in which organizations build and maintain connections with their publics

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One characteristic of a public forum is the need for cooperative action which means that

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Showing someone a map where your hometown is would be an example of

a. Noise. b. Receiver. c. A channel. d. Decoding. e. Semantics.

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______ entails a formal listing of the issues to be negotiated.

A. Issue identification B. Storytelling C. Negotiating D. Agenda setting

Communication & Mass Media