A back-of-the-envelope approach to calculating lifetime customer value (LCV) is a margin "multiple," which can be used to multiply the current margin generated by each customer to estimate the LCV
This multiple is shown by the formula: r/(1 + i + r). In this formula, "r" stands for:
A) retention rate for the product.
B) failure rate for the firm's products.
C) rate of return of the product by the customers.
D) the reliability of the product.
A
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In a sale or return contract, goods are delivered to buyers primarily for:
A. security. B. resale. C. trial. D. personal use.
An internal control system consists of the policies and procedures companies use to protect assets, ensure reliable accounting, promote efficient operations, and uphold company policies.
Answer the following statement true (T) or false (F)
A mature, financially healthy company typically has a cash flow from operations to total liabilities ratio of
a. 5% or more. b. 20% or more. c. 45% or more. d. 70% or more. e. 90% or more.
Select the BEST statement describing appropriate use of tables in reports
a. Do not use a table if the same data can be displayed in a chart. b. Do use a tablefor showing detailed report data. c. Do not use a formal table in an informal report. d. Do not use an informal table in a formal report.