Why does direct-mail marketing most likely remain a popular promotional tool for marketers?

A) It does not disturb consumers enrolled in the Do Not Call Registry.
B) It provides something tangible for people to keep.
C) It builds long-term customer relationships.
D) It involves very low marketing costs.
E) It reaches the consumer very quickly.


B

Business

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Which of the following statements regarding Schedule M-1 is true?

A. Line 2 of schedule M-1 should reflect the corporation's actual federal income tax liability for the current year. B. A corporation incurring nondeductible fines and penalties would report those amounts on line 5 of Schedule M-1. C. The corporate dividends-received deduction is reported on Line 8 of Schedule M-1. D. A corporation realizing a current gain on a like-kind exchange that is deferred for tax purposes would not report that gain on Schedule M-1.

Business

Ewing Corporation's controller has developed the cost and usage data listed below in preparation of standard unit cost information for the coming year. Direct materials quantity standard 3 pounds per product Direct labor time standard 5 hours per product Direct materials price standard $10 per pound Direct labor rate standard $ 9 per hour Standard variable overhead rate $ 5 per labor hour

Standard fixed overhead rate $10 per labor hour The standard unit cost for overhead is a. $15. b. $25. c. $50. d. $75.

Business

Which of the following is an input to MRP?

A. customer orders B. an operations plan C. a bill of materials file D. a sales plan

Business

Certificates of deposit are not negotiable because they are specific contracts between banks and payees

a. True b. False Indicate whether the statement is true or false

Business