A market segment is deemed to have substantiality if it contains a large number of potential customers.
Answer the following statement true (T) or false (F)
False
Substantiality of a segment refers to a segment being large enough to warrant developing and maintaining a special marketing mix. This does not necessarily require large numbers of potential customers.
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Which of the following is not a personal barrier to communication?
A. a small vocabulary B. a large ego C. lack of credibility D. mindlessness E. obsolete technology
Administrative subpoena refers to an order that directs the subject of the subpoena to disclose the requested information
Indicate whether the statement is true or false
In a group, a(n) _____ plays a positive role.?
A) ?airhead B) ?socializer C) ?isolator D) ?facilitator
According to Anotole France, the law should apply equally to the rich as well as the poor
Indicate whether the statement is true or false