Brand loyalty programs aim to gain new customers, and extend the possibilities of the brand.
a. True
b. False
b. False
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Terrorists chose to attack the World Trade Center on September 11, 2001 because they understood the power of the spoken word
Indicate whether the statement is true or false
The assets and liabilities of the company are $175,000 and $40,000, respectively. Equity should equal:
A) $215,000. B) $135,000. C) $175,000. D) $40,000.
Which of the following statements about communication processes is(are) true?
A. Targeting is important in both traditional and customer-initiated interactive communication.
B. The seller starts the communication in the traditional communication process
C. Noise can distract the process in traditional and customer-initiated interactive communication.
D. The buyer starts the communication in the customer-initiated interactive communication process.
E. All of these statements about communication processes are true.
Wing Company makes a special kind of racing tire
Variable costs are $320, and fixed costs are $35,500 per month. Wing sells 600 units per month at a sales price of $410. If Wing upgrades the quality of the tire, management believes that the sales price can be increased to $470. If so, the variable cost will increase to $350, and the fixed costs will rise by 30%. The CEO wishes to increase his operating income by 21%. If the company decides to upgrade the product, the CEO will reach his goal. Indicate whether the statement is true or false