What is a supply chain? What are the four drivers that are crucial to the success of a supply chain?

What will be an ideal response?


A supply chain is a network of organizations and facilities that transform raw materials into products delivered to customers. In a typical supply chain, customers order from retailers, who, in turn, order from distributors, who, in turn, order from manufacturers, who, in turn, order from suppliers. The supply chain also includes transportation companies, warehouses, and inventories, and some means for transmitting messages and information among the organizations involved. Four major factors, or drivers, affect supply chain performance: facilities, inventory, transportation, and information.

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Assets that are used for several years in the operation of a business are called

a. temporary investments; b. marketable securities; c. current assets; d. investments; e. property, plant, and equipment.

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________ is the process by which people select, organize, and interpret information to form a meaningful picture of the world

A) Retention B) Motivation C) Selective perception D) Perception E) Learning

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A television station donates a commercial to announce a local blood drive. This is called:

a. joint advertising b. public service advertising c. sales promotion d. publicity e. personal marketing

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In the United Kingdom, there is a cultural belief that emotion should be held in check and that maintaining an appearance of self-control is important. The United Kingdom would likely score high on ______ in Trompenaars' dimensions of value orientations.

A. neutral B. diffuse C. affective D. individualist–collectivist

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