According to ___________ _, speakers make their communication styles similar to their listeners’ styles to gain approval and achieve greater efficiency

a. communication accommodation theory
b. the linguistic relativity hypothesis
c. cultural sensitivity
d. the principle of adjustment


Answer: a

Communication & Mass Media

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Tim and Karla have been working on a project

together for the past year. Throughout their time together, Karla has tried to take all the credit for their progress and never includes Tim on any communication to their superiors. Which of the following elements of relational conflict is most likely the cause of conflict between Tim and Karla? A. Expressed struggle B. Perceived problem C. Scarce rewards and resources D. Interdependence

Communication & Mass Media

As director of the local Center for the Arts, Irving is introducing the guest speaker at the center's annual fund-raising banquet. According to your textbook, the best way for Irving to create a sense of anticipation and drama in his speech of introduction is to

A. tell the audience that the guest speaker is an excellent orator. B. save the name of the guest speaker for last. C. use PowerPoint to explain the guest speaker's accomplishments. D. All of these answers are correct. E. Both save the name of the guest speaker for last and tell the audience that the guest speaker is an excellent orator.

Communication & Mass Media

Once you identify that your target audiences are Facebook users, designing a strategy to move them beyond ______ is the next step.

a. just browsing b. personal use c. rewards and games d. likes and emojis

Communication & Mass Media

From a Western perspective, the self is characterized as____________

a. dichotomous and collective b. egocentric and autonomous c. ethnocentric and relational d. subdued and harmonious

Communication & Mass Media