Helen, the owner of Crazy Cupcakes, is conducting a SWOT analysis of her company to find out where she can improve her business and to identify possibilities for expansion. Which of the following represents an opportunity for expansion?
A. There has been a trend toward personalized cupcakes for a variety of occasions.
B. The production process was found to be highly efficient and wastage was kept to a minimum.
C. In a taste test, Crazy Cupcakes products ranked higher than competitors in the taste and texture segments.
D. Crazy Cupcakes decorators are among the best in their field and design plays a major role in the popularity of the products.
Answer: A
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