Which of the following is true about managers and leaders according to management consultants Herb Greenberg and Patrick Sweeney?
A. Managers implement ideas, whereas leaders initiate ideas.
B. Managers give directions, whereas leaders seek directions.
C. Unlike leaders, managers inspire achievement.
D. Unlike leaders, managers influence people to act in a certain way.
Answer: A
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Which of the following suggestions should you follow when writing a formal report?
A. Use tense consistently. B. Opt for first-person pronouns as a rule. C. Avoid using transition sentences between separate sections. D. Avoid using active voice.
The four-level evaluation framework (reaction, learning, behavior, and results) is designed for evaluating both instructional and non-instructional interventions.
a. True b. False
You should open letters with ________________________
a. a letter opener b. a review of your last letter c. an informative and interpretive subject line d. a joke
Connectors tend to seek out marketers who
A) purchase significant amounts of advertising time and space. B) will bribe them. C) act as resources. D) do not follow-up regularly. E) they do not know.